rejections

Joe Blow: Patent Office Denies Dunkin’ Donuts’ ‘Best Coffee’ Claim

Joe Blow: Patent Office Denies Dunkin’ Donuts’ ‘Best Coffee’ Claim

America might run on Dunkin', but that doesn't necessarily mean their coffee's any good. Boston-based coffee empire Dunkin' Donuts' petitioned to trademark the phrase "best coffee in America," but the U.S. Patent Office rejected the claim, saying it's "merely laudatory and descriptive," not patent-worthy (perhaps the office's staff prefers Starbucks?). The Dunkin-deprived folks at the Los Angeles Times also note that "insiders" can order the coffee with flavor shots, but those in New England realize that the proper way to order a DD coffee is "regulah," with sugar and cream. [LAT]

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