It's the middle of the night. You've downed a greasy slice or two of pizza and settled in for a peaceful slumber, Adult Swim flickering in the background, when your phone rattles. A text! You sit up, rub your eyes, and wonder if you really did give out your number at the bar last weekend ... and to whom. You grope about in the dark, trepidatious but a touch excited. And then you see it: The text is from Papa John's. And they want to sell you more pizza. You drop the phone and roll over. Until your phone rattles again. And again. And again. Up to sixteen times in a row. Well good news, person who was text-spammed by Peyton Manning's favorite pizza place you aren't alone.
The chain also under fire for CEO John Schattner's comments that he'd need to cut workers' hours to compensate for the cost of Obamacare faces a $250 million class-action lawsuit for blasting customers with unwanted texts, a violation of the ever-popular Telephone Consumer Protection Act of 1991.
CNN reports allegations that Papa John's franchises sent customers a total of 500,000 annoying messages in early 2010 offering deals for pizza, even during the middle of the night. This showcases a pretty blatant disregard for their customer base, largely college students who usually expect nocturnal text offers of a different sort. Papa John's, not shockingly, promises to fight back.
Here's a suggestion: Maybe they can cut back on their overexcited ad team and treat their restaurant workers fairly instead?